“The support these beauty brands enjoyed in the COVID and George Floyd investment era was short-lived, despite what the data says about minority women doing more with less. So, we are not just a community for founders, we connect them with retail partners, resources and consumers through campaigns and initiatives like this one, that increase their visibility and ultimately create value for the entire industry.”
Read MoreLTHYW hits NC A&T, the nations #1 Public HBCU for a third year! After 10 years and notable features on Essence.com, NBC Washington, Great Day Washington and 102 Jamz the DC-based event has made its way down the east cost to its founder Alma Mater where she started her natural hair care journey during her senior year. So, she understands the importance of community and being in a space where you are celebrated. Click the link to learn more.
Read MoreCareer Conversations is our response to the realization that people want to launch products but the barrier to entry for product-based businesses is higher than the service oriented agency model that black and brown communities usually explore as a transition to entrepreneurship. Some conversations will focus on entrepreneurship, other conversations will highlight opportunities to grow your corporate career or find your footing with brand partnerships. While this advice is common, the real challenges lie in the “how”. We really want to delve into actionable and practical steps that you took to land where you are today, so we promise each conversation will offer practical and tactile steps toward reaching your goals as a brand founder or retail professional.
Read MoreIn a world brimming with emerging brands where needs are vast, championing your brand stands as a crucial skill. Whether advocating for financial resources to expand your clothing brand, or tax incentives to encourage more sustainable practices, the ability to effectively articulate your brand value as well as your needs is a strategic imperative for success. While advocacy can take on many forms, the resounding theme is perfecting the ask - mastering the ability to understand value and assert needs to achieve optimal results.
Read MoreIf you feel overwhelmed, adopting these practices could be a game-changer. Therapy was a great for sure, but it was just one hour every two weeks. I needed something to help keep me grounded day in and day out, especially in those unexpected moments when stress, doubt, and fear started to creep in. That's where moodboarding and daily affirmations came into play and truly transformed my daily routine. These daily rituals not only help manage stress- they’re powerful manifestation tools!
Read MoreOur cofounder, Brittany Hicks, is a board member for the NC A&T Family Consumer Science Program supporting students in Merchandising, Design, Nutritional Science and Education. Earlier this month, she spoke to students about her experience as a retail expert and entrepreneur alongside Marcus Ledbetter from Ralph Lauren. Please share this post with the students in your life!
Read More
