Get Ahead of the 2024 Trends with Pinterest Predicts
According to Pinterest, 482 million people use Pinterest to plan what’s next in their lives; their next home, their next meal, their next trip. That gives Pinterest unique insight into the future—what’s going to be really big, really soon. Pinterest Predicts is a not-yet-trending report that shares emerging trends for the coming year. It’s your guide to what people will shop, try and buy next. Here’s why our insights stand apart.
Whether you’re looking for ways to build your own brand or maybe you’re a marketer, buyer or planner for someone else - Pinterest has a long list of trends that are coming down the pipeline in 2024. Here are the trends we found more relevant and interesting for our community:
Pinterest Predicts Beauty Trends
Make It Big - Pinterest predicts that hair and accessories are getting BIGGER!
Head to Glow - Bodycare is going up!! Boomers and Gen Z are doubling down.
Blue Beauty - Color cosmetics are going glam and blue is the hue, boo!
Pinterest Predicts Fashion Trends
Hot Metals - Beyonce be knowin’! Silver, chrome and metallics are making a come back.
Eclectic Grandpa - Grandpa core is on the rise! Raid his closet now.
Jazz Revival - Feeling Jazz? Jazz music, Jazz clubs and Jazz fits are apparently in this year.
Pinterest Predicts Home & Travel Trends
Tropic Like It’s Hot - Tropic prints and treatments like Coconut, Hibiscus and Pineapple. Yum!
Western Gothic - Think Vintage Americana… deep, moody and country decor.
Rest Stops - Solo travel, staycations, digital detox and #slowlife are the vibe.
So, there you have it! You can view all 32 trends here, then filter by audience or category to apply these themes and predictions to your ideas, business, brand or plans for 2024.